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Write. Draw. Brand.

Those three words define the Webcomic Alliance as a whole.  It represents the three core elements to comic creation, and we’re all good at one or two of them, but all three need to be our focus if we’re to succeed in the digital comic industry. We launched this group in October after a few […]

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Dr. Banner the Banner Doctor

Here’s a tip you won’t hear often: you don’t have to get them the first time out. Just because someone didn’t click on your banner this time, doesn’t mean your banner didn’t make an impression.

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Comic Brand-Aid: Holiday Wars

In this article I’m reviewing these banners in the context of building your brand. It’s not enough to think of your banners as a single hit or miss opportunity. Your impressions matter. It’s important that you take advantage of that split second that your banner catches an eyeball or two.

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Comic Brand-Aid: Bearman Cartoons

In my opinion, the site is counteracting his strength. Part of Bearman’s appeal is the commentary that accompanies the cartoon, so the ideal situation would make reading that commentary easy.

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Comic Brand-Aid: Crowbar Benson

…one thing I don’t touch on in my review, but should be noted is that your artwork inherently has a LOT to do with your brand. Most often, each artist brings their unique talents and style to their comic which is a distinguishing factor and an integral part of your brand.

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Creating Your Business Plan

Proverb: He who fails to plan, plans to fail.  Period. There’s more to independent comic creation then learning how to draw hands and feet, it also is about running it as a business and that requires… wait for it… a Plan!  Becoming an entrepreneur is not an easy task and is not for the faint […]

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Comic Brand-Aid: The Adventures of Wiglaf and Mordred

Today’s volunteer is Liliy of ‘The Adventures of Wiglaf and Mordred‘. Liliy’s ‘About’ page says “The Adventures of Wiglaf and Mordred is a comic I created while taking two British Lit classes at the same time. Before I knew it, I had created two characters based on my favorite characters and there you go – […]

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Comic Brand-Aid: The Drunken Fools

Branding. What do you care about branding? If you’re planning on a future in comics or webcomics – you should care a whole lot. Sure it’s another “business” aspect we’re telling you to be aware of – but that doesn’t mean it can’t be creative. This week we’ll take our second practical look at branding […]

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Reading the Fine Print

As comic creators, we’re much better at using pencils, pens and markers then we are at reading a contract.  If you’re like most people, you’ve been handed a multi-page document in which you signed your life away not really having completely read or understood the document’s intent.  Now, if you trust your cell phone provider, […]

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Fair Use for Webcomics

As comic creators, there are do’s and don’ts on how we can handle the usage of copyrighted material in our comics under the name of parody.  The biggest question I get asked is “Do I have to get permission to use another creator’s characters in my comic?” The short answer is no. Here’s why, and, […]

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New York Comic Con Recap

It’s a rare occurrence that I get to see a comic con from an attendee’s perspective. I prefer to exhibit rather than wander the aisles myself, but I do make the effort if there will be people I’m dying to meet there- exhibiting or attending. To get a feel for the crowd, the buzz, the […]

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Comic Brand-Aid

This is an ongoing series where we take a look at the concept of branding and how it applies to your comic.

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Project (Sorta) Wonderful

I want to clarify off the bat that I am no Advertising Guru who knows all the ins and out of online promotion via banner-exchange services. No brilliant magic answers here. I do, however, have close to 2 years of experience with Project Wonderful specifically, and this article is the summary of my adventure with […]