Webcomic Workshop #21

Solving Webcomic Issues We All Face. Now featuring a listener’s issue each podcast! Special Guest: Brain Anderson from the comic “Dog Eat Dog”.

This podcast we discuss:

Antoine: Being at the last minute before a Convention with a huge To-Do list: How do  you set priorities? What makes you decide if you design a banner, or design something to put on your table?

Brian:  Business plans for webcomics as it relates to large publishers.

Dawn: Do you guys track your income vs. your spending for your webcomic yet, and if so, what tools/software/apps do you use?

Byron:  What is a minimal computer set-up for drawing comics and streaming video to Ustream (and the like).  I’ve been out of the loop on computers and don’t even know what processors are good or not anymore.  (No offense to MAC folks, but I need a PC).  I’m talking about Graphic cards more than anything.  This can be a general discussion on graphic cards as that is what drives digital comic creators.

Reader’s Issue:  Antoine: From Bearman: Noticed that Ken and Byron have uploaded a large portion of their archives to Google +. Whether it is Google+ or Facebook, what are the postives and negatives of doing that? Ex. Does it hurt traffic to your site or on the plus side does it engage people who you might never have on your site.

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Posted in Featured News, Podcast.

4 Comments

  1. Nice podcast. You discussion made me think of a couple of things:

    – Concerning table clothes for conventions, what I do is just go to a local fabric store and choose a large piece of fabric for them to cut out for me. It gives you WAY more options and a pretty reasonable price.

    – I’m surprised Dawn doesn’t keep track of her spending if she’s attending so many conventions. You should be able to fill out a Schedule C on your tax return and many of those expenses are tax deductible.

    – Although I keep hearing about it, I still don’t understand the strategy of using conventions as a promotional tool. It sounds like you spend a lot on conventions, especially when you travel. If the goal is to get people to your site, isn’t $400 better spent on Internet ads, which would get 4,000 to 20,000 new eyeballs looking at your comics? In contrast, I can only imagine you making a handful of new readers (albeit, maybe very dedicated readers) at a given convention. Not that there’s anything wrong with conventions, they’re great for the social aspects, and if you enjoy it, more power to you, because enjoyment is what this should all be about. But from a purely business standpoint, I don’t understand it.

    • Tony, conventions aren’t a cost effective way to get a major uptick in visitors to your site/readers for your webcomic. That’s just the way it goes. However, a convention is a great opportunity to sell your wares (and yourself) to the general public. They’re an opportunity to make money, network with peers, and start winning over fans one at a time.

      If you go to a convention with the goal to see a big bump in readership after the con, you’re going to be disappointed.

      For me, the cost vs. income ratio of conventions is quite favorable…the bulk of my comic income (and profit) comes from cons.

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