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Pick of the Week: Holiday Wars

  What if all the childhood holiday characters REALLY existed? What if you found out there’s really a Santa Claus at the North Pole, or the Easter Bunny actually delivers candy…. and has quite a temper, I might add? What if other lesser celebrated holidays had representative characters or people, such as Labor Day or […]

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Comic Brand-Aid: Holiday Wars

In this article I’m reviewing these banners in the context of building your brand. It’s not enough to think of your banners as a single hit or miss opportunity. Your impressions matter. It’s important that you take advantage of that split second that your banner catches an eyeball or two.